What makes Apple one of the leaders in innovation? Why was Martin Luther King the leader of the Civil Rights movement? Why were the Wright Brothers the inventors of man-powered flight?
All great leaders have a common trait: they approach problems relevant to their operations in creative ways. In this talk, Simon Sinek introduces the "Golden Circle" and uses a visual and comparative approach in evaluating why other companies may be more successful than your own. Room for improvement revolves around solving the key question “Why?” and acting accordingly.
Start with why -- how great leaders inspire action | Simon Sinek | TEDxPugetSound
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